How ChatGPT Decides Which Local Businesses to Recommend
How ChatGPT picks which local businesses to recommend, what signals it uses, and how to make sure your business shows up.
Read moreWe get your business cited, recommended, and surfaced by ChatGPT, Perplexity, Gemini, and Google AI Overviews — not just ranked on page one.
A Generative Engine Optimization (GEO) agency is a specialized search marketing firm that focuses on getting your business cited, recommended, and surfaced inside AI-generated answers. While a traditional SEO agency works to rank you on Google’s blue links, a GEO agency works to make your business the answer when someone asks ChatGPT, Perplexity, Gemini, or Google AI Overviews for a recommendation.
For a growing number of small businesses, AI search is now where the highest-intent customers are searching first. If you are not in those answers, you are invisible to a fast-expanding slice of the market.
GEO overlaps with SEO but has its own playbook. Traditional ranking factors (authority, content quality, local signals) still matter, but AI search engines layer on additional signals:
Most SEO agencies have not adapted. We built SEO Assassin specifically to win in this new landscape.
Every GEO engagement starts with an audit of your current AI search visibility. We test your business across ChatGPT, Perplexity, Gemini, and Google AI Overviews, identify the gaps, and build a 90-day plan that closes them. From there, we layer in structured data, citation building, content optimized for citation, and monthly reporting that actually tracks AI visibility.
We pull on traditional SEO levers too. Speed, schema, content, internal linking, and reviews are still the foundation. GEO is what we build on top.
We test your visibility across ChatGPT, Perplexity, Gemini, and Google AI Overviews and show you exactly where you appear (and where you do not).
LocalBusiness, Service, FAQPage, and Article schema implemented and validated against the markup AI engines actually parse.
Question-led pages, definition-first paragraphs, and authoritative sources baked in — exactly the format AI engines quote from.
We build the directory, review, and editorial signals that AI search engines weigh when picking which businesses to recommend.
Track your share of voice in AI Overviews, ChatGPT mentions, and Perplexity citations — the metrics most agencies still cannot measure.
GEO does not replace SEO; it extends it. Every engagement covers Google rankings, Core Web Vitals, and local SEO alongside AI search.
How ChatGPT picks which local businesses to recommend, what signals it uses, and how to make sure your business shows up.
Read moreOptimize your Google Business Profile for AI search with these practical steps to boost visibility in AI-generated answers.
Read moreNot all structured data matters for AI search. Here's which schema types AI engines actually read and use to generate answers.
Read moreBook a free 30-minute call. We will audit your AI search visibility and map out exactly what it takes to get cited.
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